NASCAR Transforms Race Management with Windows 10 and the Microsoft Cloud
I had the chance this weekend to personally walk through the garage before the race and see the use of Microsoft technologies helping speed up and improve the pre-race inspection of the cars. In addition, the use of new race management techniques built on Azure and Windows was truly inspiring. It’s gratifying to see Microsoft technology front and center helping NASCAR to make sure conditions are safe, competition on the track is fair and their team is using the power of data to provide even more thrilling fan experiences. The partnership and outcomes could not be stronger it highlights the best of digital transformation in action!
We are proud to be an Official Technology Partner of NASCAR. Our first project together in 2014 was building a Mobile Inspection app that helped NASCAR reinvent its car inspection process, which trimmed time spent inspecting cars before each race in half. Since then, NASCAR committed to Windows 10 and to take advantage of having a single code base for apps across all types of devices and race operations.
This past year, NASCAR took learnings from the garage to how it manages race control operations on the track. This weekend during the Toyota/Save Mart 350 at Sonoma Raceway, NASCAR unveiled the Race Management app, a custom app built on Windows 10 that will transform the way they manage and officiate races. They have also started to embrace the Microsoft Cloud to make it even easier and more efficient for the team at NASCAR to scale and analyze large amounts of data in real time.
I have personally walked through the garage before a race when they’re verifying paint and decals and inspecting the cars. It’s an incredibly intense and thorough process. It’s gratifying to see Microsoft technology front and center helping NASCAR to make sure conditions are safe, competition on the track is fair and their team is using the power of data to provide even more thrilling fan experiences.
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